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Your Existing Customer Base | Your customers are your asset. In an effort to drive ever-increasing amounts of new visitors to your website, it is easy to forget your existing customers, the companies or individuals who have purchased from you in the past.
This is called your "warm list", people who have purchased from you in the past, people who value the service you provide, people who trust the advice you give.
Don't forget your warm list.
CTC's approach
CTC through its Back Office Content Management System provides you with a sophisticated set of tools to communicate with your customers and prospects:
- Newsletter autoresponders - Set up automated email series that are sent to your contacts.
- Contact management tools - import your email data from MS Excel, Outlook or another email program. Create virtual groups to send to and then send personally addressed emails to your contacts.
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Web Solutions
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